YOU CAN'T AFFORD TO LOSE VIEWERS TO START-UP BUFFERING.
Start-up buffering is one of the most frustrating issues for streaming video viewers, and drives stream abandonment., In fact, up to 18% of viewers abandon a stream before it even starts. (Source: NPAW)
Penthera’s Fastplay Streaming product reduces time-to-first-frame and helps ensure videos start quickly after a user hits play.
How Fastplay works:
Integrates with your existing video infrastructure
Prepositions video elements for content that is most likely to be viewed
Starts video a half a second after the customer presses play, reducing frustration and abandonment
Seamlessly hands off to your CDN for a smooth, uninterrupted streaming session