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PENTHERA IN THE PRESS

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Recent Coverage

NSCREENMEDIA
Four reasons internet TV providers need a mobile strategy

NSCREENMEDIA

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Four reasons internet TV providers need a mobile strategy

July 25, 2021

NSCREENMEDIA
36% say ad repeats are the biggest frustration with ad-supported viewing

NSCREENMEDIA

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36% say ad repeats are the biggest frustration with ad-supported viewing

July 21, 2021

PRENSARIO
Penthera: ‘México es un mercado vital para Latinoamérica’

PRENSARIO

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Penthera: ‘México es un mercado vital para Latinoamérica’

July 15, 2021

RBR + TVBR
InFocus Podcast: Interview with Jodi Susman, Penthera CMO

RBR + TVBR

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InFocus Podcast: Interview with Jodi Susman, Penthera CMO

June 24, 2021

PRENSARIO
Penthera optimiza el servicio de los clientes OTT de la región

PRENSARIO

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Penthera optimiza el servicio de los clientes OTT de la región

May 18, 2021

EMARKETER
How Brands in Latin America Are Addressing Diversity and Representation in Advertising

EMARKETER

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How Brands in Latin America Are Addressing Diversity and Representation in Advertising

May 6, 2021

BUSINESS INSIDER MEXICO
AVOD: una opción atractiva para consumidores conscientes de los precios en México

BUSINESS INSIDER MEXICO

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AVOD: una opción atractiva para consumidores conscientes de los precios en México

May 4, 2021

PRODU
Penthera ofrece radiografía del streaming en Latinoamérica

PRODU

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Penthera ofrece radiografía del streaming en Latinoamérica

Apr 13, 2021

EMARKETER
Aspects of the Digital Video Ad Experience that Frustrate Internet Users in Latin America

EMARKETER

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Aspects of the Digital Video Ad Experience that Frustrate Internet Users in Latin America

Mar 25, 2021

NSCREENMEDIA
Netflix’s Downloads For You only as good as the recommendations

NSCREENMEDIA

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Netflix’s Downloads For You only as good as the recommendations

Feb 22, 2021

SEÑAL NEWS
71% of U.S. Viewers Stream On At Least Two Devices On An Average Day

SEÑAL NEWS

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71% of U.S. Viewers Stream On At Least Two Devices On An Average Day

July 23, 2021

B+C
As More People Stream Video, More Annoyances Emerge

B+C

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As More People Stream Video, More Annoyances Emerge

July 21, 2021

NSCREENMEDIA
Four ways Latino streamers distinguish themselves from other groups

NSCREENMEDIA

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Four ways Latino streamers distinguish themselves from other groups

July 6, 2021

SEÑAL NEWS
Latinos In the United States Choose AVOD Services Over Pay-TV

SEÑAL NEWS

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Latinos In the United States Choose AVOD Services Over Pay-TV

June 17, 2021

ENVEU
OTT’s Growth Is Accelerating Beyond Entertainment to New Industries

ENVEU

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OTT’s Growth Is Accelerating Beyond Entertainment to New Industries

May 17, 2021

SEÑAL NEWS
Los Servicios AVOD Comienzan a Ganar Terreno en América Latina

SEÑAL NEWS

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Los Servicios AVOD Comienzan a Ganar Terreno en América Latina

May 5, 2021

PRENSARIO
O mercado de OTT e IPTV vai crescer, se desenvolver e amadurecer nos próximos anos

PRENSARIO

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O mercado de OTT e IPTV vai crescer, se desenvolver e amadurecer nos próximos anos

Apr 28, 2021

PRODU
90% de los latinoamericanos prefiere ver videos en su smartphone

PRODU

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90% de los latinoamericanos prefiere ver videos en su smartphone

Mar 30, 2021

EMARKETER
Types of Video Content Watched by Internet Users in Latin America

EMARKETER

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Types of Video Content Watched by Internet Users in Latin America

Mar 25, 2021

PUBLIMARK
Pandemia impulsó las aplicaciones móviles en EE.UU.

PUBLIMARK

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Pandemia impulsó las aplicaciones móviles en EE.UU.

Feb 16, 2021

CYNOPSIS
Media's First Morning Read: 7/22/2021

CYNOPSIS

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Media's First Morning Read: 7/22/2021

July 22, 2021

VIDEONUZE
Streaming’s Time Problem

VIDEONUZE

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Streaming’s Time Problem

July 16, 2021

NSCREENMEDIA
DVR recording downloads on YouTube TV, Netflix allows partial download viewing

NSCREENMEDIA

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DVR recording downloads on YouTube TV, Netflix allows partial download viewing

June 28, 2021

MEDIA PLAY NEWS
Report: Latinos Love AVOD, Streaming Video

MEDIA PLAY NEWS

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Report: Latinos Love AVOD, Streaming Video

June 1, 2021

BUSINESS INSIDER
Advertising for Latin American brands are pursuing more diversity in campaigns

BUSINESS INSIDER

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Advertising for Latin American brands are pursuing more diversity in campaigns

May 14, 2021

EMARKETER
In Latin America, free ad-supported video has the edge

EMARKETER

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In Latin America, free ad-supported video has the edge

May 4, 2021

PRENSARIO
Penthera trae la evolución de la descarga móvil para OTTs a LatAm

PRENSARIO

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Penthera trae la evolución de la descarga móvil para OTTs a LatAm

Apr 19, 2021

SEÑAL NEWS
¿Cómo consumen contenido los Latinoamericanos?

SEÑAL NEWS

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¿Cómo consumen contenido los Latinoamericanos?

Mar 26, 2021

ADJUST
How to keep users more engaged in your video app

ADJUST

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How to keep users more engaged in your video app

Feb 25, 2021

NSCREENMEDIA
Discovery+ experience and content are solid, but audience limited

NSCREENMEDIA

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Discovery+ experience and content are solid, but audience limited

Jan 4, 2021

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